Polaris empowers women of all experience levels around the world to “Just Ride!” on Saturday, 1st May in celebration of the 15th annual global event.
Polaris Inc. is once again joining forces with International Female Ride Day (IFRD) to further celebrate and accelerate the participation of women in powersports. The 15th annual IFRD returns on the first Saturday of May, when women in over 120 countries ride their motorcycles, off-road vehicles, snowmobiles or other powersports vehicles in unity and support of the female riding community.
Since its inception, International Female Ride Day has shone a spotlight on women riders. Over the last decade, female ridership has increased significantly, and the momentum generated on this one day is needed to continue advancing the future of motorsport for women.
JOIN THE MOVEMENT
Participation in IFRD is easy— “Just Ride!”
Women around the world can celebrate the day by simply getting outside to ride, no matter the distance or whether riding solo or with friends and family. Riders can also take part in the digital celebration by sharing photos of their rides on social media using the hashtags #IFRD2021, #FocusFemaleForward and #InternationalFemaleRideDay to be entered in the global photo contest.
No matter how or where you ride, Polaris and IFRD encourage safe riding practices. Wear appropriate safety gear, perform pre-ride vehicle checks and follow regional and local guidelines for social distancing to protect against the spread of COVID-19.
Visit the IFRD website to learn more, including ways to participate, helpful tips for preparing your ride and photo inspirations from previous years.
More about IFRD
International Female Ride Day® is a globally synchronized ride day for women motorcycle riders and women powersport enthusiasts. Referred to as a “movement” by its participants, its call to action, “Just Ride!©” asks women to be on their motorcycles or powersports vehicles on the first Saturday of May each year. Created in 2007 by Vicki Gray, a lifetime motorcycling advocate, road, and race instructor – with the purpose to profile and highlight the many diverse women enjoying the activity of motorcycling. Its mission, among several, is to that of building awareness and parity for women globally across all forms of motorsport and powersports. IFRD simultaneously encourages other women to take up the activity. The event is managed under the MOTORESS® canopy.